Rolly Polly, a low-calorie and tasty treat for cats, is 100 percent wild-caught anchovy with no additives or chemical preservatives, according to the company. The dried fish treat is available in 4-ounce bags.

The company has revamped its Play-n-Squeak toys. They still appeal to a cat’s natural instincts by replicating the sounds produced by prey but now feature more natural, realistic looks and earth-tone packaging, according to the company.

The company’s cat food line features 51/2-ounce cans with pull-top lids in salmon, trout, turkey, and trout and whitefish flavors. The food, formulated with natural meat and fish proteins, cruciferous vegetables and whole-grain brown rice with amino acids, beta carotene and selenium, provides naturopathic nutrition for optimal whole body health, according to the company.

Kitty Can Chew characters sprout a full head of oat and barley grass in three to seven days to satisfy a cat’s craving for greens, according to the company. The cans are available in four designs, including mouse, bird, goldfish and frog.

Pet Digest, an enzyme supplement for use on pet food, is formulated to allow pets more efficient digestion, increase nutrient absorption and reduce digestive distress. It provides an optimal blend of 11 essential, naturally occurring enzymes, according to the company. Each bottle contains 100 servings. The formula is available for cats as well as dogs.

FelineAid topical wound cream is formulated to heal wounds, burns and skin lesions. It also relieves pain and is free of steroids and antibiotics, according to the company.

The Purr-fect Paws Litter Mat is designed to eliminate excess litter on the floor. The secret is hundreds of litter cavities directly under the exit path from a cat’s litter box, according to the company. The rubber mat measures 24 inches by 30 inches.

The Buddhabag is a nap sack modeled after a paper bag, a favorite place for many cats. Tailored to a pet’s desire to crawl in, on and under things, it features plush, high-quality faux fur and is machine washable, according to the company. Six colors are available. Each comes with a pet-inspired poem.

NaturAlls cat toys, designed to combine style, unique design and renewable and sustainable resources, are made from eco-friendly materials, including real bamboo, soybean fabric and natural cotton, according to the company.

SmartyKat ScratchNot! claw barrier tape with tape dispenser is designed to help prevent initial or continued scratching damage by providing an invisible layer of protection between a cat’s claws and scratching targets. Cats dislike the tacky feel of the tape and naturally learn to redirect their scratching to more appropriate surfaces, according to the company.